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Space 2 Play Episode 6 – Jeff Kelley

blog.postedby: Sanuk Footwear Thu, 03 Apr 2014 03:00:08 +0000

Stemming from 20+ years of experience in the surf industry, Sanük founder, Jeff Kelley a.k.a. “JK,” saw and opportunity in the footwear market to create a company based around FUN! When JK came across the word “sanuk,” meaning “fun” in Thai, he knew he had found the word that captured the true essence of the company he wanted to build. Here is an honest look into the humble beginnings of the Sanük Brand. Smile…Pass it on!


About “Space 2 Play”: A #Space2Play is anywhere that reflects the fun part of life. It’s where you find your passion, your smiles, your laughter, and your personal escape. This documentary series aims to capture these moments and provide a smile-inducing sneak peek into the lives of Sanuk’s athletes and ambassadors. If you missed the last episode, check it out here.

Follow Jeff Kelley on Instagram @sayheyjk


If you missed them, watch the first five episode here:

Episode 1: Steve Sherman

Episode 2: Matt Meola

Episode 3: Sierra Blair-Coyle

Episode 4: Chris Sharma

Episode 5: Donavon Frankenreiter

The next episode with the Aussie Wombat himself, Dave “Rasta” Rastovich premiering Thursday, April 17th!